Pirsch

Privacy-friendly, cookie-free web analytics for the browser and server.

Pirsch is a cookie-free, GDPR-compliant web analytics platform. It focuses on page views and lightweight events without tracking users across sites.

When to use it

Reach for Pirsch when you want privacy-first web analytics:

• No cookies and no cross-site tracking.
• IP addresses are anonymized.
• GDPR, CCPA, and PECR compliant by design.

It is built for page views and simple events, not for identified user lifecycle automation. For email-triggered flows on identified users, pair it with Bento.

Installation

No extra package is required. The client provider loads the Pirsch script at runtime, and the server provider calls the Pirsch API directly.

pnpm install trakoo

Client-side usage

Pass your Pirsch identification code and the hostname registered in your Pirsch dashboard.

import { createClientAnalytics } from 'trakoo/client';
import { PirschClientProvider } from 'trakoo/providers/client';

export const analytics = createClientAnalytics({
  providers: [
    new PirschClientProvider({
      identificationCode: 'your-pirsch-identification-code',
      hostname: 'example.com'
    })
  ]
});

await analytics.initialize();

Server-side usage

Pirsch supports two authentication modes. An access key is simpler because it skips the OAuth token refresh.

import { createServerAnalytics } from 'trakoo/server';
import { PirschServerProvider } from 'trakoo/providers/server';

export const serverAnalytics = createServerAnalytics({
  providers: [
    new PirschServerProvider({
      hostname: 'example.com',
      clientSecret: process.env.PIRSCH_ACCESS_KEY!, // starts with 'pa_'
      protocol: 'https'
    })
  ]
});

import { createServerAnalytics } from 'trakoo/server';
import { PirschServerProvider } from 'trakoo/providers/server';

export const serverAnalytics = createServerAnalytics({
  providers: [
    new PirschServerProvider({
      hostname: 'example.com',
      clientId: process.env.PIRSCH_CLIENT_ID!,
      clientSecret: process.env.PIRSCH_CLIENT_SECRET!,
      protocol: 'https'
    })
  ]
});

Configuration

Client options:

Server options:

Resources